Course curriculum
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1
THE DISCOVERY SESSION
- What Is The Matrix?
- Conduct An Effective Discovery Session
- The Brand Intensive Structure
- The Discovery Session Process
- Rebuttals and Risk Reversal
- The Discovery Session Script & Role Play
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2
THE BRAND INTENSIVE
- Brand Intensive Overview
- The Strategic Audit and Brand Intensive Template
- How To Ascend Your Clients Up The Ladder
- The Brand Intensive Presentation Overview
- The Brand Intensive Presentation (Script Sample)
- Taking An Effective Brand Brief